An industrial designer trained at Massana School in Barcelona. In 2005 he founded the 2-0 Diseño studio with Héctor Roqueta.
"We design open objects: we create a system and the user adapts it according to his needs. At 2-0 we strive for a design that adapts to a person and not the other way round". Since 2009 he has worked as a consultant for agencies that specialise in the development and innovation of strategic design.